Content DirectorJob Description
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Job Title: Content Director
Location: New York, NY / Remote
Type: Full-time
About the Role:
We're seeking an experienced Content Director to lead our content strategy and creative team. You'll develop comprehensive content frameworks that drive engagement and support business objectives across digital and traditional channels.
Key Responsibilities:
- Develop and execute content strategies aligned with marketing goals
- Lead and mentor content creation and editorial teams
- Oversee content production workflows and publishing schedules
- Collaborate with marketing, design, and product teams
- Analyze content performance metrics and optimize strategies
- Manage content budgets and resource allocation
- Ensure brand consistency across all content touchpoints
- Build relationships with stakeholders and external partners
Perks:
- Competitive salary and equity package
- Comprehensive health and wellness benefits
- Flexible remote work options
- Professional development budget
- Creative and collaborative team culture
Content Director Responsibilities
Hiring a content director? Here's what you can expect them to handle:
- Develop comprehensive content strategies supporting business objectives
- Lead and manage content teams and freelance contributors
- Oversee content production across all channels and formats
- Establish editorial standards and brand voice guidelines
- Analyze performance metrics and optimize content effectiveness
- Manage content budgets and resource allocation efficiently
- Collaborate with cross-functional teams on integrated campaigns
- Build content frameworks and scalable production processes
Qualifications to Be a Content Director
Here's what a solid candidate typically brings to the table:
Bachelor's degree in Marketing, Communications, Journalism, or related field9+ years content marketing or editorial experience5+ years managing content teams and creative professionalsProven track record developing successful content strategiesStrong portfolio demonstrating content leadership and resultsContent Director Prerequisites
Before you even think of hiring, make sure your candidates have:
Experience with content management systems and analytics platformsExcellent writing, editing, and storytelling abilitiesStrategic thinking with ability to execute tacticallyDeep understanding of SEO and content optimizationStrong project management and organizational skillsContent Director Hard Skills
The “must-haves” on every recruiter's checklist:
Content Management Systems: WordPress, Contentful, DrupalAnalytics Platforms: Google Analytics, Adobe AnalyticsSEO Tools: SEMrush, Ahrefs, MozProject Management: Asana, Monday.com, JiraMarketing Automation: HubSpot, MarketoDesign Tools: Figma, Adobe Creative SuiteData Visualization: Tableau, LookerSocial Media Management: Hootsuite, Sprout SocialContent Director Soft Skills
Tech skills get them in the door—soft skills help them stick around.
Strategic thinking and vision developmentLeadership and team management abilitiesExcellent communication and presentation skillsCreative problem-solving and innovationCollaboration and stakeholder managementAdaptability in fast-paced environmentsDecision-making under pressureEmotional intelligence and empathyContent Director Salary by Experience Level
Entry Level (0-2 Years)
$78k – $95k
Common Titles
Junior Content Director, Associate Content Director
Mid Level (2-5 Years)
$95k – $145k
Common Titles
Content Director, Content Director II
Senior Level (5+ Years)
$145k – $205k
Common Titles
Senior Content Director, Lead Content Director
Frequently Asked QuestionsAbout Content Director Hiring
A Content Director operates at a strategic level, developing frameworks and leading teams, while a Content Manager focuses on day-to-day execution and content production. Directors typically have broader organizational influence and manage larger budgets and teams.
Yes, many successful Content Directors come from digital marketing, product marketing, or brand strategy backgrounds. Focus on strategic thinking, team leadership, and proven ability to drive measurable content results rather than specific industry experience.
Both are essential for modern Content Directors. Look for candidates who demonstrate creative storytelling abilities backed by data-driven decision making. The best directors balance artistic vision with performance metrics.
Present a case study requiring content strategy development for a specific business challenge. Ask candidates to audit your existing content and provide recommendations. Request examples of how they've scaled content operations or improved team performance.
Watch for candidates who can't articulate measurable results, lack experience managing teams, or show resistance to data and analytics. Poor communication skills or inability to collaborate cross-functionally are also concerning for this leadership role.
Tools and Programs Content Director Use
Here's what their digital toolbox might look like:
CMS Platforms
WordPress•Contentful
Analytics
Google Analytics•Adobe Analytics
SEO
SEMrush•Ahrefs
Project Management
Asana•Monday.com
Marketing Automation
HubSpot•Marketo
Design
Figma•Adobe Creative Suite
Social Media
Hootsuite•Sprout Social
Collaboration
Slack•Microsoft Teams
Job Description Examples
.NET Architect.NET DeveloperAI/ML EngineerAI/ML InternAndroid ArchitectAndroid DeveloperAndroid Developer InternAngular DeveloperAngular Developer InternApp ArchitectApp DeveloperApp Developer InternApp Development ManagerAssistant Brand ManagerAssociate Product ManagerAzure ArchitectAzure EngineerAzure Engineer InternBackend ArchitectBackend EngineerBackend Engineer InternBrand ManagerBusiness Analyst InternCloud ArchitectCloud EngineerCloud Engineer InternCloud Engineering ManagerCommunications EngineerCommunications Engineer InternCommunity ManagerComputer EngineerComputer Engineer InternComputer TechnicianComputer Technician InternContent CoordinatorContent DirectorContent EditorContent ManagerContent SpecialistContent StrategistCopywriterCRM ManagerCRM SpecialistCyber Security Analyst
.NET Architect.NET DeveloperAI/ML EngineerAI/ML InternAndroid ArchitectAndroid DeveloperAndroid Developer InternAngular DeveloperAngular Developer InternApp ArchitectApp Developer
App Developer InternApp Development ManagerAssistant Brand ManagerAssociate Product ManagerAzure ArchitectAzure EngineerAzure Engineer InternBackend ArchitectBackend EngineerBackend Engineer InternBrand Manager
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